Developed a smart agritech solution for a leading farming company

A comprehensive AgriTech solution designed to enhance production quality and empower farmers with data-driven decision-making. This customized and convenient platform offers data-driven farming, profit forecasting, risk portfolio management, farm management, simplified farmland research, and real-time resource and inventory status.

At a glance

Agritech

Industry

India

Location

Successive Highlight

7x‍

Customer engagement increased

40%

‍Increased operational efficiency

About the Client

With a rise in smartphones and highly affordable internet connectivity across India, people in the deepest parts of the country found themselves with touch-screen phones. As they became more adaptive to smartphone technology, curating smart AgriTech seemed a near possibility. The client is one of the organizations that desired to capitalize on the idea of advanced Farm Management Software that was easily accessible through a smartphone and allowed farmers to have hands-on information related to farming.

Challenge

The client partnered with Successive Digital to help them build a comprehensive farm management software in the form of a smartphone application that assisted farmers with real-time data on weather, crop management, the latest marketplace price, and more. However, a lack of sustainable hardware, a mismanaged ecosystem, and unsuitable information were roadblocks in the process.

Solutions Implemented

Conversing with thousands of farmers nationwide, we understood their necessary needs and built a multilingual smart farming solution using SaaS (software as a solution) that worked seamlessly on basic hardware technology and delivered real-time, on-demand information to farmers. Employing the latest technology trends, we eliminated the need for the middleman and helped farmers enhance their profits with factual and unfiltered pricing and crop management information.

Offline Functionality

We ensured the app could run with limited or no internet connectivity—allowing farmers in remote areas to access essential features anytime.

Minimal Battery Consumption

The app was optimized for low energy use, preserving battery life on older or low-end Android devices commonly used in rural regions.

Real-Time Data Sync

When online, the app synced with a central server to push updates—ensuring farmers always received the most recent market, weather, and crop data.

Intuitive User Interface

We designed a clean, icon-driven UI with larger touch targets, enabling easy navigation for users with minimal digital literacy.

Role-Based Content Access

The platform delivered personalized information based on farmer profiles, such as region, crop type, and seasonal activity, making content more relevant.

Security & Data Protection

Data privacy and security were prioritized through local encryption and secure API protocols, giving users confidence in sharing information.

Outcome

Providing results that exceeded the client’s expectations

Farmers had quick access to a multitude of information in the palms of their hands. From weather updates to marketplace rates, farmers were more informed about things beyond harvesting.

A multilingual software allowed farmers to relish the experience of consuming information on their own terms, without any hindrance.

Overall operation costs were reduced drastically.

Aspects like inventory and resource management became 2x effortless.

"Before this app, I had to rely on word-of-mouth or outdated posters at the mandi. Now, I get weather alerts, seed recommendations, and government scheme updates—all in my own language. It's changed the way I farm."

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