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Multi-Vendor Marketplace for a Renowned Football Academy
Created a BigCommerce-based marketplace to enable multi-vendor management and helped them streamline operations and improve efficiency.
At a glance
Successive Highlight
100%
Inventory Management Automation Implementation
40%
Operational Efficiency Increased
About the Client
The client is a renowned football academy that offers training programs, online resources, and merchandise for aspiring goalkeepers globally. They aim to simplify the efforts of football coaches and provide them with all the resources and supporting materials they require to aspire, learn, grow, and become successful in the field.
Challenge
The client wanted to build a centralized, scalable platform that could manage all operations, including content management and eCommerce operations, such as selling exclusive training materials, articles, and branded merchandise, from a single place and can handle traffic during peak situations. They also wanted to migrate their single-channel platform into a multi-vendor platform to boost their revenue and overall sales.
Solutions Implemented
We partnered with the client to design and implement a robust BigCommerce-based solution, enabling operational efficiency, revenue growth, and a future-ready digital infrastructure.
- Platform Selection After evaluating various platforms, we recommended BigCommerce for its robust eCommerce capabilities, scalability, and flexibility. We chose this platform to build the solution due to its extensive customization options, which enabled us to address client’s challenges and meet their requirements.
- Marketplace Integration We integrated BigCommerce and the marketplace platform with their platform. The idea was to streamline their content and digital asset management processes and move their single-channel eCommerce platform to a multi-vendor platform that can accommodate multiple vendors and their SKUs and boost their revenue. The marketplace platform also helped implement a revenue model for generating relevant commission information.
- Centralized Dashboard Our solution helped in creating a centralized and unified dashboard for the client to manage all their products, articles, training materials, and digital assets from a single place. The aim was to improve operational efficiency and enable real-time operations tracking as and when required. The dashboard also generated actionable customer insights that our client can leverage to offer personalized content and product recommendations based on user preferences and purchase history.
Cloud-based Infrastructure
To enable scalability through our solution, we implemented a cloud-based infrastructure to ensure optimal performance and scalability during peak traffic periods. The aim was to enable continuous availability of their platform with minimal downtime.
Advanced Vendor Management
We built a custom vendor management module within the marketplace architecture, enabling seamless onboarding, catalog control, and performance tracking for each vendor. This allowed the client to ensure quality standards, automate approval workflows, and maintain a scalable vendor ecosystem while expanding product offerings.
Plugin Development
We utilized BigCommerce capabilities, including the product management model, order management model, and shipping features, to develop a custom plugin that can optimize all their eCommerce operations and improve search functionality to help their customers easily find relevant products and content.
Outcome
Providing results that exceeded the client’s expectations
"Successive Digital not only helped us scale from a single-channel eCommerce store to a multi-vendor platform but also gave us the tools to manage complexity without losing agility. Their deep understanding of BigCommerce and ability to customize it for our needs made a huge difference in how we operate today."
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